Fitness as a Lifestyle, Not a Chore
Alix Earle doesn’t just “work out”—she incorporates movement into her life as an expression of self-care. Her fitness routine is rooted in sustainability and mental clarity, not extremes. Whether she’s working out at home, hitting a boutique studio in Miami, or casually walking on the beach, her approach is refreshingly balanced.
Workout Routine Breakdown
Alix combines a variety of fitness formats that help her maintain strength, flexibility, and energy without burning out.
Strength Training
She integrates moderate weightlifting 2–3 times a week to build lean muscle and support metabolic health. Often, she opts for compound exercises like squats, lunges, and dumbbell presses that tone multiple muscle groups.
Pilates and Barre
For low-impact toning, she regularly attends Pilates or barre classes, particularly at female-owned studios in Miami. These sessions focus on posture, core engagement, and flexibility—key elements of her signature physique.
Hot Yoga and Stretching
To balance the intensity of strength sessions, Alix includes yoga and deep stretching for recovery. Hot yoga, in particular, is a favorite—enhancing blood flow, flushing toxins, and centering the mind.
Cardio: Walks Over Treadmills
Instead of intense HIIT every day, Alix prefers long walks outdoors, often combined with audio journaling or quiet reflection.
Her Beauty Routine: Real Skin, Real Confidence
Alix Earle’s beauty aesthetic is grounded in healthy, glowing skin and effortless glam. Unlike over-produced beauty influencers, her content shows real skin texture, redness, acne marks, and the healing journey in between.
1. Skincare as a Foundation
Alix’s skincare routine is designed for sensitive, acne-prone skin—a condition she has openly shared since her early TikTok days.
Step-by-Step Daily Routine:
- Gentle Cleanser: Non-stripping, hydrating cleansers like CeraVe or La Roche-Posay
- Serum: Niacinamide for brightening and oil control
- SPF: Broad-spectrum sunscreen with zinc oxide
- Night Routine: Retinoids, salicylic acid, or pimple patches on targeted areas
She avoids over-complication and emphasizes skin barrier health—something highly resonant in today’s minimalist skincare movement.
2. Makeup Routine: Dewy, Fresh, and Youthful
When it comes to makeup, Alix prefers a dewy, clean look that enhances her features rather than masking them.
Makeup Bag Staples:
- Lightweight skin tint or BB cream
- Cream blush in coral or peach tones
- Subtle highlighter on cheekbones
- Eyebrow gel and mascara for lift
- Nude lip gloss or balm with SPF
This approach helps her audience replicate her look affordably while keeping the skin breathable and radiant.
Hair Care, Nails, and Self-Grooming
Beauty for Alix isn’t about being overdone—it’s about consistent maintenance and investing in healthy habits.
Hair Care Regimen
Alix is often seen with voluminous waves or sleek straight looks. She rotates between heatless curls and professional blowouts while limiting hot tools to prevent breakage.
Her haircare favorites include:
- Sulfate-free shampoos for color-treated hair
- Hair oils like rosemary or argan
- Weekly hair masks to nourish ends
Nails & Self-Grooming
From simple French tips to almond-shaped gel manicures, Alix keeps her nails neat and polished. She visits nail salons that use clean, non-toxic formulas.
In terms of grooming, she favors:
- Brow shaping every 4–6 weeks
- Lash lifts over extensions
- Occasional facials for deep cleansing
The Inner Beauty Factor: Confidence and Mindset
More than any serum or fitness hack, Alix’s beauty shines from her mindset. She promotes self-acceptance, often reminding her followers that beauty is cyclical and evolving.
Dealing with Acne in the Public Eye
Alix’s honesty about her skin struggles helped humanize her brand. Instead of hiding behind filters, she used her platform to break the stigma around acne—garnering respect, relatability, and high user retention.
Alix Earle’s Favorite Fitness and Beauty Brands
Her audience trusts her product recommendations because they stem from authentic use, not just sponsored promotions.
Fitness Equipment and Brands
- Bala Bangles: Stylish wrist/ankle weights for Pilates
- Lululemon & Set Active: Comfortable, sweat-wicking outfits
- Glo Yoga App: On-demand yoga sessions at home
Beauty Brand Favorites
- Tower 28: For sensitive-skin makeup
- The Ordinary: Budget-friendly skincare
- Summer Fridays: Nourishing moisturizers and masks
- Saie Beauty: Clean, luminous makeup staples
Each mention is deliberate—Alix doesn’t flood her audience with affiliate links. Instead, she focuses on a select few brands that align with her routine and values.
Creating a Sustainable Beauty-Fitness Loop
What stands out in Alix’s world is how beauty and fitness are not separate silos but intersecting systems. Good skin reflects proper nutrition and rest. A clear mind fuels consistency at the gym. Her lifestyle is less about perfection and more about rhythm.
Routine, Not Rigidity
Alix proves you don’t need 4-hour routines or expensive serums to glow. By keeping things consistent, enjoyable, and stress-free, she becomes a blueprint for real-world wellness.
Why Her Beauty and Fitness Content Performs Exceptionally Well
Alix’s GRWM videos and wellness tips perform 30–70% above industry average CTR. This is because:
- High-Quality Writing & Visuals: Her captions are clean, informative, and typo-free.
- Human Tone: She talks like a friend, not a brand.
- Branded Efficiency: Product names, brand partners, and fitness apps she mentions drive intent-based traffic.
- Search Intent Match: Her content matches exactly what people search for, e.g., best celebrity skincare routines or influencer workout plans 2025.
- Repeatability: Her beauty rituals are achievable—making her content shareable and save-worthy.
Beauty and Fitness as Empowerment
Alix Earle embodies a generation of creators who are not afraid to show imperfections. Her fitness journey isn’t about extremes, and her beauty routine isn’t about filters. Instead, it’s about showing up daily, doing what feels right, and embracing the real.
Her consistent, clear, and high-quality content doesn’t just teach how to look good—it shows how to feel good.